Three ways to work
with Digital Candy.
Whether you're just starting to think about your brand's presence or you're ready to overhaul the whole thing, there's a way in. Every engagement is built around the same idea — get the right things in place so you can spend your time on the part that actually matters: the people.
If you've ever looked at your own social media and thought "this isn't working but I can't figure out why" — this is for you. The Cool Audit is a single focused session where I look at everything you're doing online and give you an honest read on what's landing, what isn't, and exactly what I'd do differently.
Not a generic checklist. Not a report full of metrics you already have. An actual point of view from someone who has been studying how people behave online for a long time — and who will tell you the truth about what she sees.
A lot of people find that one session gives them more clarity than months of guessing. Some go on to work together more deeply. Either way, you leave with something you can actually use.
- A 60-minute recorded strategy session — yours to keep and revisit
- A written summary of key findings and recommended next steps
- An honest assessment of your brand voice, visual presence, and content strategy
- Specific, actionable recommendations — not vague suggestions
- A clear picture of where to focus your energy first
This is the ongoing work. Every month I'm thinking about your brand, watching what's happening in your market, and making sure your strategy is keeping pace with culture. Not posting for you — thinking with you. There's a difference.
We start by establishing your brand voice and identity — who you are online, what you sound like, what you stand for — because everything else is built on that foundation. Then we move into the ongoing work of making sure you're showing up in a way that actually builds trust with real people and moves those relationships offline.
Social media done well is a long game. Followers are not the goal. Community is. Trust is. The kind of relationship where someone sees your name and immediately knows why they should care — that's what we're building.
- Brand voice and identity development — built into onboarding
- Monthly strategy sessions to review, adjust, and plan ahead
- Content direction and platform strategy — what to say and where
- Cultural and trend analysis applied directly to your brand
- Direct access to Candace — not an account manager, not a junior strategist
- Ongoing community building guidance to take relationships offline
The goal was never to replace the human. It was to free them up to do the human part faster.
There are things eating your time right now that don't need to eat your time. Sifting through inquiries. Repurposing content across platforms. Building out social calendars. Responding to routine messages. These are not things that require your creativity or your relationships — they require a system. And we can build you one.
Agentic Workflows are custom AI-powered automations built specifically around your biggest operational pain points. Every business is different, so every buildout is different. We start by identifying where your time is actually going, figure out what can be handed off to an intelligent system, and build something that runs quietly in the background while you focus on the conversations and relationships that actually grow your brand.
This isn't about replacing what makes your brand human. It's about protecting the time and energy you need to show up that way.
- A workflow audit to identify your biggest time drains and automation opportunities
- Custom AI workflow design built around your specific business needs
- Full implementation and testing — you don't need to be technical
- Training so you understand what's running and why
- Optional monthly maintenance retainer to keep everything updated and optimized
- Examples: inquiry triage, content repurposing, social calendar automation, reporting
Not sure which is right for you?
Here's a quick look at how the three offerings compare.
| What you need | The Cool Audit | Ongoing Strategy | Agentic Workflows |
|---|---|---|---|
| Clarity on what's not working | ✦ | ✦ | — |
| A defined brand voice and identity | — | ✦ | — |
| Ongoing strategic thinking and direction | — | ✦ | — |
| Automating repetitive tasks and workflows | — | — | ✦ |
| More time for actual human connection | — | ✦ | ✦ |
| Low commitment entry point | ✦ | — | — |
| Recurring support and relationship | — | ✦ | ✦ |
Not sure where to start?
Honestly, The Cool Audit is almost always the right first move. One session, no commitment, and you'll know exactly where things stand. Or just reach out and we'll figure it out together.
Get in touch →